July 2002 - Author JD Lasica

Newspaper, broadcast station join forces online in NewsOK.com

By J.D. Lasica
Online Journalism Review

Convergence has received something of a black eye lately. Black eye? That might be understating things a bit. We’re talking broken ribs, multiple lacerations and third-degree burns, thanks to the spectacular flameout of AOL Time Warner, the poster child of media convergence.

But not all converged news operations are created equal. Case in point: NewsOK.com, a joint operation of the Daily Oklahoman and KWTV News9 in Oklahoma City.

Both news organizations bring considerable assets to NewsOK, which will mark its first birthday August 19. The Oklahoman, the largest news operation in the state, has a daily circulation of 209,000 and newsroom staff of 160. News9, the leading newscast in town, can spur viewers to pick up the next day’s paper with a preview of a joint news project, or send them to NewsOK. [Read more…] about Convergence at the OK Corral

Now that they’ve grown up, what have city guides turned out to be?

By J.D. Lasica
Online Journalism Review

What ever happened to city guides?

After staking claims during the mad online land grab of the mid-1990s, a few hardy survivors are still around, though much evolved. Others have morphed into “local networks” or city portals. And still others have given up the ghost, fleeing the space that just a few years ago was being hyped as a bonanza of local advertising riches.

But let’s forgo the usual business stories about content-driven sites hemorrhaging money during the online advertising slump. How are today’s city guides serving their editorial mission?

The answer, in short, is: pretty well, given today’s lowered expectations. [Read more…] about The reinvention of city guides

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Archives for July 2002

Newspaper, broadcast station join forces online in NewsOK.com

Now that they’ve grown up, what have city guides turned out to be?

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